Strategic and systematic product PR for one of the world's biggest brands

For several years, Rostra has been Adidas' communication partner in Denmark, with responsibility for generating positive publicity for new and existing products within the running, football and fashion categories.

We have planned and implemented countless product events, PR campaigns and media collaborations, which have continuously created editorial coverage of Adidas' products in all important media channels to the value of millions of Danish kroner.

Would you like to hear more about product PR or other services?

Contact CEO Flemming Mieth at +45 29 27 97 55 or fm@rostrapr.com.

Vi hjælper virksomheder, brancheorganisationer og offentlige myndigheder med at skabe effektive kommunikationsindsatser.

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// Focus group interview

What is a focus group interview?

Et fokusgruppeinterview er en interviewform, hvor 6-12 deltagere i et struktureret forløb under ledelse af en moderator bliver interviewet om et eller flere fastlagte emner med udgangspunkt i en spørgeguide. Fokusgruppeinterviewet varer typisk to timer.

// Focus group interview

What is a focus group interview?

// Social media

A direct route to your target audience

Do you want to get into contact with a specific target group? Or do you want to target a specific message to your current or potential customers designed to their preferences? Social media platforms offer direct contact with all types of target groups with key messages.

// Social media

A direct route to your target audience

Vil du i kontakt med en specifik målgruppe? Eller vil du målrette et specifikt budskab til dine nuværende eller potentielle kunder, der er designet til deres præferencer? Sociale kanaler giver mulighed for direkte kontakt med alle typer af målgrupper med præcise budskaber. På den måde kan du få eksponeringer af dit budskab og interaktioner af meget høj kvalitet – og derigennem øget salg. ...